How to Send Group Emails

Sending Group Emails

As a group manager, you can send emails to all members of your chapter or interest group using MailerPress.

Prerequisites

  • Your group must have a corresponding MailerPress list
  • You need access to MailerPress in the WordPress admin

Note: If you do not have MailerPress access, contact an administrator.

Step-by-Step: Sending a Group Email

Step 1: Create a New Campaign

  1. Go to MailerPress → Campaigns
  2. Click “Create Campaign”
  3. Enter a name for the campaign (internal use)

Step 2: Select Your Group’s List

  1. In the Recipients section, choose your group’s list:
    • DC/VA/MD Chapter
    • Chicago Chapter
    • NYC Chapter
    • Bay Area Chapter
    • LA Chapter
    • VWP Active

Step 3: Choose a Template

  1. Select an existing template or start blank
  2. Use ACAA Newsletter for chapter communications
  3. Use VWP Newsletter for VWP communications

Step 4: Write Your Content

  1. Click on text blocks to edit
  2. Add images, buttons, or links as needed
  3. Use personalization: {{first_name}}, {{class_year}}

Step 5: Set Sender Information

  1. From Name: Your chapter name or your name
  2. From Email: Use the appropriate sender:
    • antiochalumni@alumni.antiochians.org (general)
    • vwp@alumni.antiochians.org (VWP)
  3. Reply-To: An email you or your chapter monitors

Step 6: Preview and Send

  1. Click “Preview” to see how it looks
  2. Click “Send Test” to send yourself a copy
  3. When ready, click “Send Now” or “Schedule”

Best Practices

  • Subject lines: Be specific (e.g., “Bay Area Chapter: Summer Picnic July 15”)
  • Frequency: Do not email more than 2-4 times per month
  • Unsubscribes: MailerPress handles these automatically; respect them
  • Test first: Always send yourself a test before the full send

Tracking Results

After sending, view your campaign to see:

  • How many were delivered
  • How many opened
  • How many clicked links
  • How many unsubscribed

Related

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